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IAI Major Course Description - MC922 : Writing for Multimedia

(3 semester credits)

An introduction to the basic writing skills necessary to create messages for the multimedia environment,such as web-based and other digital formats including text, audio, and still and moving images. Upon successful completion of the course, students will be able to:

  • write multimedia scripts from start to finish
  • demonstrate an understanding of the nuances between writing for multimedia and stand-alone text, audio, and video.
  • demonstrate an understanding of the advantages and limitations of multimedia as conduits for mediated messages.
  • integrate the standard expectations of writing including AP Style, grammar, etc.

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